Despite the end of the World Cup more than two weeks ago, and although it is purely sporting football competition, all this does not prevent that technology became an integral part of sport, and we do not necessarily talk about the technical aspect of the new technologies used in competition, Commercial cleavage.
It is known that large companies in general and global technology companies in particular are paying millions of dollars for organized advertising campaigns on the sidelines of the huge demonstrations of the size of the World Cup football, the most competitive competition in history on the media, but Apple benefited greatly from the media this demonstration It is free of charge.
Although it is not deliberate as FIFA is strict in this area, but the American technology giant Apple benefited from free advertising by the top football players in the world on the sidelines of the World Cup held recently in Russia, where all saw pictures and video of the players of the Neymar Using Apple's "AirPods" earphones.
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